Sarah Jessica Parker’s New Lovely Collection

Sarah Jessica Parker is once again adding on to her perfume line, but this time its a little bit different. During the beginning of February, she’ll extend the Lovely line to include three new scents based on the concept of time: Dawn, Endless, and Twilight.

“Dawn is the fresh and clean scent,” Parker told WWD. “Its inspiration was morning, sunrise. It’s about enjoying those few moments for yourself, stepping out and welcoming what the day has to bring your way. Endless is the fruity, floral scent. The inspiration for this one was those moments you find yourself in a state of pure happiness, loving life. And Twilight is the sexy, musky scent. This one is for those moments of intimacy, of love, and being close. It’s slightly complex and mysterious.”

The Lovely Collection will be available in February first on HSN and then moving to stores. Each of the perfumes will be available as an eau de parfum ($38–$58) and a body lotion ($28). Stay tuned for more info and deals.